Grief is not the end.
Relief is possible.

Grief is not the end.
Relief is possible.

1:1 coaching for people who want structure, honesty, and forward motion without pretending they’re “fine.”

You don’t have to carry it alone.

Not therapy. Coaching + structure + accountability. If you’re in immediate crisis, seek clinical support first. In the US, call or text 988 anytime for help.

CJ Infantino - Certified Grief Coach

If any of this sounds familiar…

You don't need to be sure yet. This is a quick way to see if 1:1 support would help.

Sound Familiar

Carrying Grief

You’re carrying grief and you want a steady way to live again—without rushing your healing.

Sound Familiar

Carrying Grief

You’re carrying grief and you want a steady way to live again—without rushing your healing.

Sound Familiar

Carrying Grief

You’re carrying grief and you want a steady way to live again—without rushing your healing.

Sound Familiar

Stuck

You’re functioning on the outside, but something keeps looping and you’re ready to change the pattern.

Sound Familiar

Stuck

You’re functioning on the outside, but something keeps looping and you’re ready to change the pattern.

Sound Familiar

Stuck

You’re functioning on the outside, but something keeps looping and you’re ready to change the pattern.

Sound Familiar

Ready For Change

You’re ready to show up consistently because you’re tired of surviving on willpower.

Sound Familiar

Ready For Change

You’re ready to show up consistently because you’re tired of surviving on willpower.

Sound Familiar

Ready For Change

You’re ready to show up consistently because you’re tired of surviving on willpower.

Sound Familiar

Structure

You want structure and straight answers so you can move forward with less chaos and more clarity.

Sound Familiar

Structure

You want structure and straight answers so you can move forward with less chaos and more clarity.

Sound Familiar

Structure

You want structure and straight answers so you can move forward with less chaos and more clarity.

If a few of these feel true, you’re in the right place. Start here.

You don't need saving. You need a plan.

You don't need saving. You need a plan.

You don't need saving. You need a plan.

Grief is overwhelming, all-consuming, exhausting, and lonely. The things you feel and the thoughts you have are normal.


You are not broken.


As hard as it can be to hear, relief is possible. Grief is not the end. All you need to do is show up for yourself, one small step at a time.


With me, you will be coached with compassion and accountability each step of the way.


I've been where you are, and I found my way through.


Now it's time for me to help you find your way through.


How It Works

Get clear. Start small.
Build weekly momentum.

Get clear. Start small.
Build weekly momentum.

STEP 1

Start Here

(2-4 minutes)

Answer a few questions so I understand what you’re dealing with and what you’ve already tried.

STEP 2

Intro Call

(20 - 30 minutes)

We get honest: what’s happening, what’s keeping you stuck, and whether I’m the right coach.

STEP 3

Rebuild

(weekly plan)

We create a weekly plan specific to your needs and goals. Then, we track patterns and build momentum with structure and accountability.

What you actually get.

What you actually
get.

What is included?

Weekly 1:1 Sessions

These are structured sessions designed to help you keep moving forward with accountablity.

Weekly 1:1 Sessions

These are structured sessions designed to help you keep moving forward with accountablity.

A Plan Built Around You

We will build a simple-to-follow weekly plan that is based on your actual bandwidth.

A Plan Built Around You

We will build a simple-to-follow weekly plan that is based on your actual bandwidth.

Pattern Tracking

Tracking what is triggering you and how to interupt it so you can start to build daily steadiness.

Pattern Tracking

Tracking what is triggering you and how to interupt it so you can start to build daily steadiness.

Forward Motion Without "Moving on"

You will learn tools to help you begin to build your future. One that is inclusive of your grief but without being overwhelmed by grief.

Forward Motion Without "Moving on"

You will learn tools to help you begin to build your future. One that is inclusive of your grief but without being overwhelmed by grief.

Compassionate Feedback

You will receive honest feedback delivered with no shame or blame.

Compassionate Feedback

You will receive honest feedback delivered with no shame or blame.

What this is NOT

Not Therapy

No diagnosis or treatment. Coaching works alongside your therapy by focusing on your future, while therapy can help heal your past.

Not Therapy

No diagnosis or treatment. Coaching works alongside your therapy by focusing on your future, while therapy can help heal your past.

Not Endless Venting

We talk about what matters. We name what you are feeling and validate your emotions.

Not Endless Venting

We talk about what matters. We name what you are feeling and validate your emotions.

Not "Toxic Positivity"

No quotes. No "just be positive." I'm in your corner and will validate you each step of the way without coddling.

Not "Toxic Positivity"

No quotes. No "just be positive." I'm in your corner and will validate you each step of the way without coddling.

Not a Passive Container

I'm here to guide you, but you will be doing the work between sessions.

Not a Passive Container

I'm here to guide you, but you will be doing the work between sessions.

Not a Quick Fix

Grief work takes time and patience. This is rebuilding work at the deepest level. Each small step compounds. We aim for real change.

Not a Quick Fix

Grief work takes time and patience. This is rebuilding work at the deepest level. Each small step compounds. We aim for real change.

Get Your Plan Now ->

MEET CJ

I'm CJ.

No Platitudes.
Just small steps forward.

No Platitudes.
Just small steps forward.

If grief has shattered your identity, I’ll help you rebuild steadiness and forward motion with structure, accountability, and honesty, without rushing you or coddling you.

Loss doesn’t just hurt. It changes who you are.

Most people try to cope to stay functional; barely surviving. I help you rebuild identity and daily steadiness. To move you towards thriving.


No platitudes. No performative healing. Just a plan and small steps.

  • Coaching, not therapy clear boundaries and referrals when needed

  • A practical system to help you find steadiness and forward motion

  • Accountability that respects your bandwidth no guilt, no fluff

Before You Ask

Is this therapy?

No. Coaching is practical: structure, plans, patterns, accountability. We focus on on moving you forward. Therapy can be a great complement and help you heal your past. This is a different container.

How much time does it take?

Less than staying stuck for another year. You’ll have a weekly plan built around your real life, not a fantasy routine.

What if I've tried therapy, journals, and books already?

Because insight isn’t the same as follow-through. Coaching is where we turn what you know into what you do—repeatedly—until it sticks.

Is this therapy?

No. Coaching is practical: structure, plans, patterns, accountability. We focus on on moving you forward. Therapy can be a great complement and help you heal your past. This is a different container.

How much time does it take?

Less than staying stuck for another year. You’ll have a weekly plan built around your real life, not a fantasy routine.

What if I've tried therapy, journals, and books already?

Because insight isn’t the same as follow-through. Coaching is where we turn what you know into what you do—repeatedly—until it sticks.

Is this therapy?

No. Coaching is practical: structure, plans, patterns, accountability. We focus on on moving you forward. Therapy can be a great complement and help you heal your past. This is a different container.

How much time does it take?

Less than staying stuck for another year. You’ll have a weekly plan built around your real life, not a fantasy routine.

What if I've tried therapy, journals, and books already?

Because insight isn’t the same as follow-through. Coaching is where we turn what you know into what you do—repeatedly—until it sticks.

Want community + structure instead?

Want community + structure instead?

Want community + structure instead?

  • This is for you if: you want shared momentum, guided sessions, and peer accountability.

  • What happens: 13 weekly live cohort sessions focused on identity rebuild after loss.

  • This is for you if: you want shared momentum, guided sessions, and peer accountability.

  • What happens: 13 weekly live cohort sessions focused on identity rebuild after loss.

  • This is for you if: you want shared momentum, guided sessions, and peer accountability.

  • What happens: 13 weekly live cohort sessions focused on identity rebuild after loss.

Questions
you might have

Questions
you might have

Is this therapy?

No. This is coaching. Therapy treats mental health; it heals your past. Coaching builds action, structure, and follow-through in your life. We’ll talk about what’s true, but we’re not doing diagnosis, treatment, or clinical care. Therapy and coaching work well side by side. If you need therapy, I’ll say so, and I’ll point you in the right direction.

What does 1:1 include?

Here’s what you’re actually getting: 1) Weekly 1:1 sessions (structured, not rambling): we identify what matters most this week and what needs to change. 2) A simple weekly plan built around your real bandwidth (not a fantasy routine). 3) Pattern tracking: what triggers you, what keeps you stuck, and what reliably helps you recover faster. 4) Tools and reps for steadiness: small actions that build momentum when motivation is gone. 5) Direct feedback: I’ll validate the hard parts and still tell you the truth. 6) Clear boundaries + referrals when needed: if what you need is clinical care, I’ll say that directly. Bottom line: you’re not paying for a conversation. You’re paying for a container that produces movement.

How much does it cost?

This is premium 1:1 support. It’s priced like it because it requires real capacity, real attention, and real accountability. I'll share the exact investment after the intro call once we confirm this is the right lane for you. That’s not secrecy. That’s respect: I don’t sell people into the wrong container.

How much time does it take?

Less time than staying stuck takes. Practically: - Weekly sessions (consistent cadence matters) - Small steps between sessions—think minutes per day, not a second job - A weekly plan that fits your actual life (work, kids, grief, exhaustion included) If you have zero bandwidth, coaching won’t magically create it. But most people do have some bandwidth, they just need a plan that doesn’t collapse the moment emotions show up.

I've tried therapy/books–why this?

Because knowing isn’t doing. Books and therapy can give insight. Insight is useful. But many people get stuck at the same point: “I understand myself… and I’m still repeating the pattern.” Coaching is where we turn insight into implementation: We build structure. We practice in real time. We adjust based on what actually happens in your week. We keep going until change becomes repeatable. This is for people who are done collecting information and ready to build new behavior.

What if I'm not ready?

If you’re waiting to feel ready, you’ll be waiting forever. Readiness usually shows up after you start. The real question is simpler: - Are you willing to be honest? - Are you willing to try small steps even when you don’t feel like it? - Are you willing to stop negotiating with the same excuses? If yes, you’re ready enough. If no, that’s okay. As long as you don’t confuse “not ready” with “I’m hoping time fixes this.”

What if I'm scared you'll judge me?

That fear makes sense. Most people have been judged—by others or by themselves—for struggling. Here’s the deal: I’m not interested in judging you. I've been where you are. I have felt peoples judgements. I’m interested in helping you tell the truth and move. And yes, sometimes the truth stings. But shame isn’t the tool. Clarity is. You won’t be punished for being messy. You will be challenged if you keep hiding.

Who is this NOT for?

This is not for you if: - You’re in active crisis or can’t reliably keep yourself safe. Get clinical or emergency help first. In the US, call or text 988 to receive immediate help. - You’re looking for therapy, diagnosis, or treatment. Coaching isn’t that. - You want someone to rescue you, convince you, or chase you into change. - You want guarantees or quick fixes. This is rebuild work. - You’re not willing to do any reps between sessions (that’s where change happens). If you’re unsure, that’s what the intro call is for. I’ll be honest about whether this is the right container because I’d rather protect your time and money than “close” you.

Is this therapy?

No. This is coaching. Therapy treats mental health; it heals your past. Coaching builds action, structure, and follow-through in your life. We’ll talk about what’s true, but we’re not doing diagnosis, treatment, or clinical care. Therapy and coaching work well side by side. If you need therapy, I’ll say so, and I’ll point you in the right direction.

What does 1:1 include?

Here’s what you’re actually getting: 1) Weekly 1:1 sessions (structured, not rambling): we identify what matters most this week and what needs to change. 2) A simple weekly plan built around your real bandwidth (not a fantasy routine). 3) Pattern tracking: what triggers you, what keeps you stuck, and what reliably helps you recover faster. 4) Tools and reps for steadiness: small actions that build momentum when motivation is gone. 5) Direct feedback: I’ll validate the hard parts and still tell you the truth. 6) Clear boundaries + referrals when needed: if what you need is clinical care, I’ll say that directly. Bottom line: you’re not paying for a conversation. You’re paying for a container that produces movement.

How much does it cost?

This is premium 1:1 support. It’s priced like it because it requires real capacity, real attention, and real accountability. I'll share the exact investment after the intro call once we confirm this is the right lane for you. That’s not secrecy. That’s respect: I don’t sell people into the wrong container.

How much time does it take?

Less time than staying stuck takes. Practically: - Weekly sessions (consistent cadence matters) - Small steps between sessions—think minutes per day, not a second job - A weekly plan that fits your actual life (work, kids, grief, exhaustion included) If you have zero bandwidth, coaching won’t magically create it. But most people do have some bandwidth, they just need a plan that doesn’t collapse the moment emotions show up.

I've tried therapy/books–why this?

Because knowing isn’t doing. Books and therapy can give insight. Insight is useful. But many people get stuck at the same point: “I understand myself… and I’m still repeating the pattern.” Coaching is where we turn insight into implementation: We build structure. We practice in real time. We adjust based on what actually happens in your week. We keep going until change becomes repeatable. This is for people who are done collecting information and ready to build new behavior.

What if I'm not ready?

If you’re waiting to feel ready, you’ll be waiting forever. Readiness usually shows up after you start. The real question is simpler: - Are you willing to be honest? - Are you willing to try small steps even when you don’t feel like it? - Are you willing to stop negotiating with the same excuses? If yes, you’re ready enough. If no, that’s okay. As long as you don’t confuse “not ready” with “I’m hoping time fixes this.”

What if I'm scared you'll judge me?

That fear makes sense. Most people have been judged—by others or by themselves—for struggling. Here’s the deal: I’m not interested in judging you. I've been where you are. I have felt peoples judgements. I’m interested in helping you tell the truth and move. And yes, sometimes the truth stings. But shame isn’t the tool. Clarity is. You won’t be punished for being messy. You will be challenged if you keep hiding.

Who is this NOT for?

This is not for you if: - You’re in active crisis or can’t reliably keep yourself safe. Get clinical or emergency help first. In the US, call or text 988 to receive immediate help. - You’re looking for therapy, diagnosis, or treatment. Coaching isn’t that. - You want someone to rescue you, convince you, or chase you into change. - You want guarantees or quick fixes. This is rebuild work. - You’re not willing to do any reps between sessions (that’s where change happens). If you’re unsure, that’s what the intro call is for. I’ll be honest about whether this is the right container because I’d rather protect your time and money than “close” you.

Ready to rebuild? Start here.

Starting only takes 2-4 minutes and then I will reach out with next steps.

Starting only takes 2-4 minutes.

If it's a fit, you'll book a short call.

© 2026. CJ Infantino. All Right Reserved.

© 2026. CJ Infantino. All Right Reserved.